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Mark Thompson Article Marketing
The Mark Thompson article marketing book, 'Article Dominance', is actually a stand out in the crowd of other article marketing guides accessible out there. If you've been involved in online marketing, either for a while or you're just getting started, It is one of the few books which gets you your money's worth. There's a term often used in internet marketing, 'bright, shiny things', to refer to the latest, greatest new make-money products and guides that so a lot of people spend our money on. Article Dominance is not a bright, glittery thing - it delivers the goods.
Article marketing is a very popular way to promote your offers and products. But there's a lot more to it than merely slapping an article together as well as submitting it to EzineArticles and the other top directories. You have to have the right keywords, you need to make use of them in the right way, you have to construct your title, your body, your resource box properly - there's a whole lot of strategy that goes in to a promotional article, so it is ranked well in the search engines and so that readers not only get it, but click right through to your links.
To Mark Thompson, article marketing works - as long as you do it right. And he's had a ton of experience (over five years) getting it just right! In Article Dominance, he walks you through the whole process, the system that he has used and taught for many years and that gets him a solid monthly earnings. He explains why you don't have to be a gifted writer to create effective articles that rank, and sell. You just have to know how to structure your articles and resource boxes properly.
In fact, the best part of the manual (in my opinion) is the resource box section. He gives simple ways for increasing clickthroughs - some of them are so easy, you'll kick yourself for not thinking of them first! For example, he shows you how to look at Adwords ads to see how to structure your resource box, and make them look like natural extensions of the article. Just that one hint helped me get many of my articles, ones that were getting decent views but very low clickthroughs of around 5-10 and, to a 22-41% clickthrough rate!
The manual is 48 pages long, and he's packed it with useful content. None of the fluff that you see in so many other guides. He shows you how to write a good article in only eight minutes, how to use syntax the right way, and how to make use of 'article leverage' to boost the traffic you get to your money site. And he gives you resource box templates based on the exact ones he makes use of to create appealing boxes that get clicks. Resource boxes are one amongst the main problem area people have with article marketing, and this guide makes them finally make sense, and simple to do.
The Mark Thompson article marketing guide works for him, and Article Dominance is his method laid bare. It's easy to read, understand and implement. In my opinion, it's an important tool to have in your article marketing toolbox.
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